Promote craftsmanship and make Chinese wine for the world

Promote craftsmanship and make Chinese wine for the world

Introduction: Prime Minister Li Keqiang made important instructions in this year's government work report: to promote the spirit of artisans, to climb the peak of quality, so that the pursuit of excellence and quality of worship has become the whole society's value orientation and the spirit of the times. For a long time, the company has adhered to the quality concept of “high-quality raw materials, reasonable craftsmanship, advanced equipment, and sincere service”, vigorously promoted quality culture, advocated the spirit of craftsmanship for excellence, and further promoted enterprises that “enhance the loess plateau style to create the world's top wineries”. Vision, through the enterprise spirit of “Striving to be self-employed and striving for excellence”, continuously promotes this enterprise's quality management to a higher level, relying on advanced scientific research methods and powerful product innovation capabilities, independently researching and developing wines of the Chinese national brand, making “Made in China” and “International "The level of" perfect combination, determined to carry forward the Chinese national wine culture, for the people of the world to make a bottle of Chinese wine.

The spirit of heritage craftsman makes a bottle of Chinese wine for the world

The concept of “artisan spirit” is to be independent, pragmatic and pragmatic; abandon impetuousness, quietness and long-range; exquisite and refined, dedicated and dedicated. The most important of these is a person who focuses on the ultimate will. The winemaker balances the sweet and sour taste of the wine with respect to the characteristics of the grape that year, taking into account the grasp of a variety of technological processes, turning a string of living grapes into a bottle of alive wine. It is this quest for quality and respect for the product that perfectly explains the craftsman's spirit and interprets the wine man. The 71-year-old winemaker Jean-Claude Berrouet has been working for Pétrus, the world's top winery, for 45 years since 1962 and has witnessed the gradual progress of the French wine king. After peaking, he opted to retire after Bertos completed the 2007 winemaking work. At present, however, he is still a winemaking consultant for many wineries all over the world, but in 2010 he chose to serve as the chief winemaker of the winery. Before that, he had rejected the enthusiasm and high-paying hiring of many wine companies in China. Why did he have a special liking for the winery? He had conducted inspections on domestic wine companies, including the winery. The winery, after conducting a thorough field trip to the winery, determined that the soil, climate, and geographical location of the land are sufficient conditions to enable the cultivated wine grapes to achieve first-class quality in China and even in the world. When the wine was in ideal condition, he resolutely accepted the invitation and came to the winery as the chief winemaker and began his dream of Chinese wine.

Quality raw materials brewing quality products

As the saying goes, “three minutes of brewing, seven points of raw materials” and “good wines are planted out”, this statement fully affirmed the importance of grape raw materials to wine, no matter how advanced the brewing technology, the quality and style of grape raw materials on wine The influence is decisive. In order to guarantee the supply of high-quality raw materials for wine brewing, the winery adopts methods such as in-situ fertilization, limited production limits, real-time monitoring, professional guidance, manual picking, grain-by-grain selection, and order-based contract management. The methods are unified, scientific, and efficient. The management of the site also hired Professor Kong Qingshan, a famous grape cultivation expert from the country, as the technical director of grape cultivation, and created a professional technical team to provide technical guidance for growers. At the same time, a professional agricultural cooperative for farmers and farmers were established. Schools, training and employment bases are used for management and training. Base farmers are provided with free support for frame materials, seedlings, mulch, trenching, technology, irrigation, etc., making full use of this wine, which is praised by experts from all walks of life as “the growth of wine grapes. The natural conditions of the "Golden Zone" create high-quality wines with Chinese characteristics, ensuring that each drop of wolfberry wine is sourced from the winery base for the winery. At present, Gardenia Winery has also been awarded the “National Agricultural Science and Technology Experimental Demonstration Base”.

Scientific research and development ensure strict control of wine quality

Science and technology are the primary productive forces, and Xunzi Winery attaches great importance to the development and innovation of science and technology. The Technology Center was established in 2009. It is the core department for providing new products, new processes and new technologies for wineries. It is also an independent R&D institution that provides quality testing, technology management and technological innovation for wineries. It employs more than 30 well-known experts at home and abroad. The scholar is a technical adviser to the winery and provides technical support and guidance for the technology center. He has successively introduced large-scale analysis and testing equipment such as gas chromatography-mass spectrometry, high performance liquid chromatography, and atomic absorption spectrometry from the United States, and has successfully applied for postdoctoral research. Workstations, and established partnerships with 9 research institutes such as Northwest A&F University’s Wine Academy, Jiangnan University, etc., and have a complete set of production process control chemical inspection, material inspection, measurement, and inspection monitoring systems and methods, using international standards for production. Every bottle of wine produced by Fujian Chateau has to undergo a stricter internal control standard than the national standard to ensure long-term and stable product quality, and in conjunction with the actuality of the estate, it will carry out systematic research from land to table, focusing on Based on technical reserves and forward-looking research, based on the health and interests of consumers, we have fully exploited the unique advantages of Fujian Zizi winery and ensured its noble quality.

Advanced equipment and technology guarantee high product quality

Weizi Winery has a 14,000 square meter production workshop with a production capacity of 5,000 tons and a wine storage capacity of 10,000 tons. It owns a full range of imported equipment from Italy, France and other places, including a crusher, airbag press, quick-freezing machine, and diatomaceous earth filter. Cross-flow filter, membrane filter, automatic filling line and the world's most advanced particle sorter - automatic optical sorter and other world-leading brewing equipment. There is also a modern management level, advanced production techniques and so on, which guarantees that each bottle of wine produced by Gardenia Winery is a model of high quality.

Innovation Drives Excellence and Climbs Peak

In the history of development over the past decade, Zizi Winery has made great achievements in independent innovation, presided over the formulation of two local Shanxi provincial standards, participated in the formulation of a national trade industry standard, and obtained the protection of geographical indication products by the State Administration of Quality Supervision, Inspection and Quarantine (AQSIQ). , A total of 17 products were produced in the three series of dumplings, wolfberry fruit and wolfberry wine. The products won more than 30 awards in various international competitions. The winery won more than 50 honorary awards and completed the "wine in the oak barrel aging process. "Study of Life Curves in China," "Application of Micro-Oxygen Technology in Wine Brewing," "Effects of Microclimates at Different Altitudes on the Quality of Grapes and Wine," and "Establishment of Characteristic Material Banks of Grapes and Wine in the Loess Plateau" 16 items Topics and achievements, 21 patents were obtained, 18 specialty stores were established, the sales area was expanded to 11 cities, and more than 1,000 retail terminal stores were developed; our products have covered Shanxi Province and have entered Hong Kong at the same time. Developed countries and regions such as Macao and South Korea; and breakthroughs in scientific and technological achievements, Zhazi fresh wine series products were identified as “International Leaders Level "; most gratifying is 15 years Rong sub wines in the world's largest international wine competition - get three gold and one silver at the Berlin Wine Awards. On behalf of the “Oscar” feast of the world's top wines on behalf of Chinese wines, the “Berdande” Solo Exhibition at the Louvre Museum in Paris, France, showcased the elegance of Chinese wineries in front of tens of thousands of guests and received “I "The best Chinese wine" applauded and affirmed.

Promote the Spirit of Craftsmen and Climb the Peak of Quality

Seiko is the basis for the quality of wine. The people of Xunzi carry forward the “artisan spirit”, and the untiring pursuit of quality is not only a solemn commitment to consumers, but also a tool for the product’s winning market. In the future, the people of Xunzi will continue to earnestly implement the spirit of the era of “promoting the spirit of craftsmen and escalating the peak of quality”, continue to innovate and forge ahead, and ingenuity create newer, more refined and more beautiful products, injecting new vitality into Chinese manufacturing.

Source: Shanxi Dangzi Wine Co., Ltd.

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